About the client

POAR is a polish family-run company with a long tradition in home, agriculture, and floral branch. In their shop, they offer a wide range of products, from seeds, through home decor to parts for heavy farming machines.

With the logo design, I tried to combine all areas of their offer in one mark. To keep it simple monoline technique was used. The result is quite a memorable and useful mark. After completing the logo task, the process of designing the brand book and other materials began.